Charged Website

Project Type

Website

Role

UI/UX Designer, Project Manager

Charged is an emerging EV startup building its brand and digital presence, including a new website.

As the designer and project manager for this project, I was responsible for translating brand's vision into website, defining key MVP features, managing timelines, and coordinating with other divisions to ensure a smooth delivery.

Vision & Branding

Vision & Branding

The company's vision for this project was to adopt a straightforward, sales-driven approach. Their focus is on showcasing vehicle models and unique payment options, offering both retail purchases and subscription plans.

The company's vision for this project was to adopt a straightforward, sales-driven approach. Their focus is on showcasing vehicle models and unique payment options, offering both retail purchases and subscription plans.

Project Objective

Introduce customers to new vehicle models and payment options.

Solutions

01

Easy access to the vehicle lineup

02

Dedicated session to clarify the payment scheme

03

Prominent & clear CTA to guide leads to sales

04

Structured design to set clear user expectations

Result

Result

Testing shows that 4 out of 5 users understand Charged payment scheme and the application process. Additionally, most customers who arrived via the website demonstrate strong product knowledge and pricing awareness, as they were able to easily find the necessary information online.

Testing shows that 4 out of 5 users understand Charged payment scheme and the application process. Additionally, most customers who arrived via the website demonstrate strong product knowledge and pricing awareness, as they were able to easily find the necessary information online.

Email Address

gisela64u@gmail.com

Phone Number

+62-811-1818-119

Created by Gisela Gaudina.

All Rights Reserved.2025.

Email Address

gisela64u@gmail.com

Phone Number

+62-811-1818-119

Created by Gisela Gaudina.

All Rights Reserved.2025.

Email Address

gisela64u@gmail.com

Phone Number

+62-811-1818-119

Created by Gisela Gaudina. All Rights Reserved. 2025.